פרופ' חנה מדלר-לירז

Hana Medler-Liraz
דיקאנית הפקולטה לניהול וכלכלה
הפקולטה לניהול וכלכלה
פרופ' חנה מדלר-לירז

חדר 345, בניין ניהול וכלכלה (20)

שעות ביקור: בתיאום מראש

קורסים

  • יסודות השיווק
  • התנהגות ארגונית מקרו
  • היבטים פסיכולוגיים במפגשי שירות: שלוש נקודות מבט
  • ניהול השיווק והשירות
  • סמינר בהיבטים ניהוליים בתחום השירות
  • פרקטיקום בניהול השירות
  • אני והחבר'ה: עבודת צוות

תחומי מחקר

היבטים פסיכולוגיים במפגשי שירות כגון: אותנטיות וזיוף רגשי, כימיה בין נותנ/ת השירות ללקוח/ה, פלירטוט, התנהגות טיפית, התנהגות לא מתורבתת של לקוחות, היבטים אישיותיים המשפיעים על אופי מפגש השירות (מוחצנות, רצייה).

פרסומים

Medler-Liraz, H., & Seger- Guttmann, T. (2025). Service employees’ flirting type and customers’ outcomes in luxury and non-luxury restaurants. Journal of Services Marketing, 39(2), 154-164.

Seger- Guttmann, T., Medler-Liraz, H., Martin, D., & Rosenbaum, M.  (2024). Transformative Journey Experiences on the Dark Tourism Spectrum. Journal of Heritage Tourism, 20(2), 216-234. 

Yagil, D., Medler-Liraz, H. & Bichachi, R. (2023). Mindfulness and Self-Efficacy Enhance Employee Performance by Reducing Stress. Personality and Individual Differences. 207, 112150.

Medler-Liraz, H. (2023). " It’s not about the money…: Behavioral aspects of tipping”. In: Venezia, I. & Calipha, R. (Eds.) Behavioral Finance: Beyond the Basics. World Scientific Publishers, London.

Seger- Guttmann, T. & Medler-Liraz, H. (2022). Flirting in service encounters: does the server’s sex matter? Journal of Services Marketing, 37 (5), 549-562.

Medler-Liraz, H. & Seger- Guttmann, T. (2021). The joint effect of flirting and emotional labor on customer service-related outcomes. Journal of Retailing and Consumer Services, 102497.

Medler-Liraz, H. (2020). Customer incivility and tipping: the moderating role of agreeableness. Journal of Services Marketing, 34 (7), 955-966.

Seger- Guttmann, T. & Medler-Liraz, H. (2020). Does emotional labor color service actions in customer buying?. Journal of Services Marketing, 34 (5), 683-696.

Yagil, D. & Medler-Liraz, H. (2019). The effect of customer social status and dissatisfaction on service performance. Service Business, 13, 153-169.

Seger, T. & Medler-Liraz, H. (2018). Hospitality Service Employees' Flirting Displays: Emotional Labor or Commercial Friendship?. International Journal of Hospitality Management, 73, 102-107.

Medler-Liraz, H. & Seger, T. (2018). Authentic Emotional Displays, LMX and Emotional Exhaustion. Journal of Leadership and Organizational Studies, 25(1), 76-84. 

Yagil, D. & Medler-Liraz, H. (2017). Personally committed to emotional labor: Surface acting, emotional exhaustion and performance among service employees with a strong need to belong. Journal of Occupational Health Psychology, 22(4), 481-491. 

Medler-Liraz, H. (2016). The role of service relationships in employees’ and customers’ emotional behavior, and customer related outcomes. Journal of Services Marketing, 30(4), 437 - 448. 

Seger, T. & Medler-Liraz, H. (2016). Does Emotional Labor Moderate Customer Participation and Buying? Service Industries Journal, 36(7-8), 356-373. 

Seger, T. & Medler-Liraz, H. (2016). The Costs of Hiding and Faking Emotions: The Case of Extraverts and Introverts. The Journal of Psychology: Interdisciplinary and Applied, 150(3), 342-357.

Yagil, D. & Medler-Liraz, H. (2015). Clinical Expert or Service Provider? Physicians' Identity in the Context of Counter-Professional Patient Requests. Qualitative Health Research, 25(9), 1199-1211. 

Medler-Liraz, H. & Seger, T. (2015). The relationship between emotional labor strategies, service provider hostility and service quality. Services Marketing Quarterly, 36, 210-225. 

Medler-Liraz, H. (2014). Negative affectivity and tipping: the moderating role of emotional labor strategies and leader-member exchange. International Journal of Hospitality Management, 36, 63-72. 

Yagil, D. & Medler-Liraz, H. (2014).  Feel free, be yourself: Authentic leadership, emotional expression and employee authenticity. Journal of Leadership and Organizational Studies, 21, 59-70. 

Yagil, D. & Medler-Liraz, H. (2013). Moments of truth: Examining transient authenticity and identity in service encounters. Academy of Management Journal, 56, 473-497. 

Medler-Liraz, H. & Yagil, D. (2013). The relationship between service provider ingratiation, customer emotion regulation strategies, and customer-related outcomes. The Journal of Social Psychology, 153, 261-278. 

Yagil, D. & Medler-Liraz, H. (2013). "Service employees' trait authenticity and customer satisfaction". In: Zerbe, W.J., Ashkanasy, N.M. & Hartel, C.E (Eds.), Research on Emotions in Organizations: Individual Sources, Dynamics, and Expressions of Emotion, Vol. 9. Elsevier Press. 169-185. 

Seger, T. & Medler-Liraz, H. (2013). "Calling   Again…" –Relationships between Customer Repeat Calls, Hostility and Service Quality. Services Marketing Quarterly, 34, 159-174.  

Medler-Liraz, H. & Kark, R. (2012). It takes three to tango: Leadership and hostility in the service encounter. The Leadership Quarterly Journal, 23, 81-93. 

Medler-Liraz, H. (2012). Service quality and tipping: the moderating role of the quality of food. International Journal of Hospitality Management, 31, 1327-1329. 

Seger, T., Medler-Liraz, H., & Guttmann, J. (2012). "If you are my friend, please don't fake your anger…" : The differences between friends and colleagues in faking emotions. Interpersona: An international journal on personal relationship, 6(2), 155-162. 

Kark, R. & Medler-Liraz, H. (2007)*. "Leading with a Smile: The influence of managers' leadership behavior on the emotional experience of employees and customers". In: Hartel, C.E., Ashkanasy, N.M. & Zerbe, W.J. (Eds.), Research on Emotions in Organizations: Functionality, intentionality and morality Vol. 3. Elsevier Press. 177-198.    

Medler-Liraz, H. & Kark, R. (2004). Leadership and emotions: The influence of transformational leadership on followers' emotional intelligence. Human resources, Special refereed issue on Emotions in Organizations, Human Resources Management Journal 203:30-37. (Hebrew).